MessageStream with Tags : sarcasm 
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Why are copy writers interested in this research? | |
To adtracker From adtracker using iMail 06/03/2008 11:31 PM
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Dan Hurley - The Science of Sarcasm (Not That You Care)  There was nothing very interesting in Katherine P. Rankin’s study of sarcasm — at least, nothing worth your important time. All she did was use an M.R.I. to find the place in the brain where the ability to detect sarcasm resides. But then, you probably already knew it was in the right parahippocampal gyrus. What you may not have realized is that perceiving sarcasm, the smirking put-down that buries its barb by stating the opposite, requires a nifty mental trick that lies at the hea...